Category creation & leadership leading to dominant brand positioning and rapid growth.
Tentsile, an innovative start-up, and designer of tree tents, needed to increase brand awareness and sales in North America. As part of that effort, they looked to HFS to assist through a strategic public relations campaign. Through targeted outreach including brand/business; outdoor; parenting; fitness; lifestyle; and travel, HFS was able to garner media placement that attracted consumers, engaged consumers in a thoughtful conversation and in turn, converted to sales. In the past 2 years of working with HFS, Tentsile’s sales volume has increased by 260 percent, and the conversation continues to grow!